Bring your own AI
Bring your own AI
Connect Claude, ChatGPT or your own models to PIM and let them read and update your catalog.
PIM doesn't lock you into a built-in AI. Use the AI you already trust, such as Claude or ChatGPT, to work on your product data. It reads products from PIM, and the changes it makes sync to your channels and kiosks like any other edit.
Two ways to connect
- Connect Claude or ChatGPT. Paste one URL, sign in with PIM, and start asking. No files and no API keys. See Connect your AI.
- The REST API. For your own scripts, agents and systems. See REST API.
What people use it for
- Writing descriptions for products that don't have one
- Filling in missing attributes across thousands of products
- Tagging products with multi-select values, such as features or materials
- Finding and fixing inconsistent values
You stay in control
When you connect an AI, you choose the team and whether it may update products or only read them. You can see every connected app under Integrations → API Access, and disconnecting one stops its access straight away.