Commerce and delivery channels

Publish a controlled assortment to Shopify, Wolt, Medusa and other destinations.

Channel integrations translate a governed PIM record into the structure each destination expects. The source product stays centralized even when names, descriptions, media or availability differ by channel.

Prepare a channel

Choose the segment that controls the product assortment.
Map PIM attributes to the destination fields.
Add channel-specific values where the destination requires them.
Validate a small product set before publishing the full segment.
Review sync results and resolve rejected records.

Separate mappings by destination. Shopify, Wolt and Medusa can consume the same core product information while still receiving the fields and formatting appropriate to each experience.